Company News, New Products

Redken Rolls Out Hair Primer

Express treatment ideal for blow drying.

Did you know that 70% of women don’t use heat protective products for their hair? Now consumers can achieve the ultimate blow dry in record time without damaging hair with Redken’s new pillow proof blow dry express treatment primer cream which cuts blow dry time, leaving stronger hair that’s nourished, manageable and protected from heat up to 450˚F, creating a silky-smooth result, said the company.   As the newest addition to Redken’s blow dry collection, the new pillow proof blow dry express tr...

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